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Investigating Communication: An Introduction to Research Methods (2nd Edition) by Lawrence R. Frey pdf
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Investigating Communication: An Introduction to Research Methods (2nd Edition) by Lawrence R. Frey is a comprehensive guide that introduces readers to the fundamental concepts and techniques of communication research. This book provides a detailed overview of various research methods used in the field of communication, including qualitative and quantitative approaches, surveys, experiments, content analysis, and ethnography. Frey discusses the importance of ethical considerations in research, as well as the process of developing research questions, designing studies, collecting data, and analyzing results. The text also covers the writing and presentation of research findings, making it a valuable resource for students and researchers in the field of communication studies. Overall, Investigating Communication serves as a practical and accessible resource for those looking to conduct research in the field of communication.
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