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Principles of Business Forecasting by Keith Ord pdf
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"Principles of Business Forecasting" by Keith Ord is a comprehensive guide that covers the fundamental principles and techniques of forecasting in the business context. The book provides a clear and practical overview of the key concepts, methods, and tools used in forecasting, including time series analysis, regression analysis, and causal modeling. It also discusses the importance of data collection, interpretation, and validation in the forecasting process. The author emphasizes the need for a systematic and rigorous approach to forecasting, highlighting the potential pitfalls and challenges that practitioners may face. With numerous real-world examples and case studies, the book offers valuable insights into how to effectively forecast demand, sales, and other key business metrics. Overall, "Principles of Business Forecasting" serves as a valuable resource for students, researchers, and professionals seeking to enhance their forecasting skills and improve decision-making in the business setting.
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